#FINDANDYCOHEN
Fresca Mixed
Before we could get #1 Fresca fan Andy Cohen to share his frisky side with the world, we needed to get his attention.
So, we hit the streets looking for him. Sure, we could have gone through his agents, but where’s the fun in that?
550mm earned impressions / 100% positive sentiment / 757k social reach
400k social engagement / +200% follower growth
CW: Pete Prendergast
Creative lead: Nok Sangdee